Subject

[Company Logo Image] Performance Trends Inc

Producing Quality Computer Tools for Racers and Engine Builders since 1986

Re: Performance Trends Newsletter (updates)

To: Visitors to Performance Trends Website

Subject: Product News/Updates, December 2014

Merry Christmas, Happy Holidays, and Thank You
PRI Trade Show Recap
We've got Great Christmas Gift Ideas
Purchase Products by End of Year for Tax Purposes
Holiday Schedule
Last November's Newsletter

to visit our facebook page and "like" us.

-------------------------------------------

1) All of us at Performance Trends want to sincerely thank you for your support over the years. Without all the "word of mouth" advertising, positive mentions in chat rooms, etc., we would not be able to keep developing new products and features. Wishing all of you a very Merry Christmas and Happy Holiday Season.

-------------------------------------------

2) PRI Trade Show Recap Thanks to all who stopped by our booth at the PRI Indy trade show, Dec 10-12. The info below will update you if you couldn't make the show.

Our booth at PRI show with Kevin of Performance Trends talking about a project with David Vizard (noted automotive author) who stopped by the booth.
(click images to enlarge)

We're releasing the much delayed Shock Dyno and have them in stock. These production dynos now have 3x faster data logging rates, improving the accuracy of the data. We believe the mechanics of our dyno are the toughest of any dyno out there. After of hundreds of hours of testing and development, we've found than the "weak link" is now the shock itself, and not the dyno.

(click image of shock broken by shock dyno testing)

	1.5HP, 110 VAC motor, ideal for most trailers and generators. 220 VAC option available.
	Up to 3” stroke and 20”/second shock velocity.
	Works with forces up to 1500 lbs. (In our testing, we typically go to 1800 lbs or higher.)
	Optional shock temperature sensor, and warm up procedure before testing.
	Optional Plus version of software.
	USB computer interface.
	Safety Shutdown if Max Force is exceeded.
	Software compatible with Win XP, Vista, Win 7, Win 8.
	Base Price starting at $3999. (If you've been following the shock dyno, you'll notice the price has gone up some from what we projected last year. At $3999, it is still the most inexpensive, professional, motorized shock dyno you will find.)

(click image to enlarge) for the latest Shock Dyno brochure.

We are taking orders now for dynos we expect to start shipping in January.

to check out the "2014, Latest News" brochure we handed out at the shows to get up to date on these and other new products.

Dyno Controllers (both eddy current and water brake controllers have been released)
Shock Dyno (see pic above, click blue Shock Dyno link for more info).
Several new features and options for Dyno DataMite v4.1 software and hardware.
New Engine Analyzer Pro 'Enterprise Edition' Valve Spring Dynamics feature coming soon.
Quick Cam Checker for $899. This has been refined to provide good centerline and duration data, and PC software for uploading data. (Click blue Quick Cam Checker link for more info.)
A/F sensor checker has been released.
And more.

Upcoming newsletters will discuss these products in more detail.

-------------------------------------------

3) We've got Great Christmas Gift Ideas Many of our products make great Christmas gifts. For computer programs, most all can be purchased On Line or by calling in your order. Either way, we will give you an activation code to unlock the demo version of the program you can download from our website. This means you can order at the last minute, and still have a gift for that racer on your Christmas list. Popular gift ideas include:

Performance Trends Made in USA tee shirts. These heavy duty, 100% cotton tees make great stocking stuffers for your racer at a very affordable price of $22.95 ($24.95 for XXL).
Click images to enlarge.
Compression Ratio Calculator v2.3 for $39.95 for Engine Builders or Plus version for $69.95 or new Pro version for $99.95
Click image to enlarge.
Engine Analyzer v3.4 for $109.95 for Engine Builders and All Racers
Engine Analyzer "Plus" v3.4 for $199.95 for Engine Builders and All Racers
Click image to enlarge.
Engine Analyzer Pro v3.9 for $469 for "Serious" Engine Builders or Enterprise Edition for extra $230
Fuel Injector Calculator v2.0 for $39.95 for Engine Builders and Tuners
A/F Gauge for $299 for Engine Builders, Tuners and All Racers
Practice Tree v2.0 for $39.95 for Drag Racers or Plus version for $79.95
4 Link Calculator v2.0 for $79.95 for Drag Racers or Plus version for $129.95
Click image to enlarge.
Drag Racing Analyzer v3.4 for $79.95 for Drag Racers
Click image to enlarge.
Roll Center Calculator v3.6 for $79.95 for Circle Track or Road Racers or Plus version for $129.95
Circle Track Analyzer v3.6 for $169.95 for Circle Track Racers
Circle Track Log Book v1.1 for $149.95 for Circle Track Racers
Click image to enlarge.
Trans Gear Calculator v2.0 for $49.95 for Road Racers
Fuel Economy Calculator v2.0 for $79.95 for anybody who buys gas

Click on each one above to see what the program does. At the bottom of each page, there is a button to click on to download the demo, or purchase with our Shopping Cart. If you've already got one of our basic versions, maybe you want to add the Plus Version or Pro Version features for a nominal charge.

If you are not sure, you can purchase a Gift Certificate for any amount $20 or higher. We will refund the difference should you decide to give too much, up to 50% of the original amount. Say you give a $100 gift certificate, and your racer decides on a $79.95 program. We'll refund the $20.05 difference. These can also be emailed at the last minute. Shopping could not be easier, AND you're getting them what they want. Gift Certificates are not available on line, you have to call 248-473-9230 and ask for sales.

For products which require shipping, please order by December 18th to be sure to receive them by Christmas.

If you have any questions, call 248-473-9230. We accept Visa, Mastercard, American Express and Discover.

-------------------------------------------

4) Purchase Products by End of Year for Tax Purposes For the upcoming end of 2014 tax year, Section 179 of the tax code has been restored to its original limits of $25,000 plus an adjustment for inflation. This means that if you buy (or finance) a piece of equipment, you can deduct the Full Purchase Price (up to $25,000) from your gross income.

click images to enlarge pictures of some suggestions

What does this mean for you?

	If you finance a piece of qualifying equipment or software, you can deduct the Full Amount of the Equipment (up to $25,000) without paying the full amount this year.
	In fact, the amount you save in taxes could be greater than what you pay in the first year of a lease. Your equipment is making you money from day one!

Check with your accountant or tax attorney for how this could affect your business. Also, check with Marlin Financing about leasing options if you don't have all the cash right now. You need to act by Dec 31.

-------------------------------------------

5) Holiday Schedule We will be closed on the following days for the Holiday Season:

	Dec 24 - limited support
	Dec 25 Christmas Day - closed
	Dec 26 - limited support
	Dec 31 - limited support
	Jan 1 New Years Day - closed
	Jan 2 - limited support

Limited support means we will try to handle emails and phone calls, but you may have to leave a message if you call in. We may also be able to ship critical items. As always, an email may get quicker service than leaving a phone message.

-------------------------------------------

6) Last November's Newsletter Here are the topics covered in our previous newsletter. If you would like another copy of November 2014's newsletter for detail on these topics, visit our website at: Performance Trends Newsletters

We've got Great Christmas Gift Ideas
PRI Trade Show, Indianapolis, Coming in December
4 Link Plus Now Does Torque Arm Suspension Analysis
Last October's Newsletter